Your site has decent Domain Authority.If your content isn’t EXACTLY what someone is searching for, then you’re going to have a hard time ranking… even if your site has all of the other signals that Google looks at (like backlinks). But it’s worth emphasizing one more time here. I talk about this a little bit in the template. Your content is a great fit for what’s known as “ Search Intent”.
To increase the odds that your optimized page ranks in Google, you also want to make sure that: But it’s only one piece of the SEO puzzle. Yes, optimizing your page around a specific keyword can help it rank.
Use the Google Search Console to get your page indexed. Use this template to add that keyword in all the right places on your page. Identify one target keyword that you want that page to rank for. Or an existing page that you want to optimize Download the free On-Page SEO Template on this page. Advanced tips: Strategies for people that want to take their on-site SEO to the next level. UX optimization techniques: Learn how to optimize your content so that Google searchers find exactly what they need. Page-level keyword optimization strategies: Including tips for using your keyword in your page’s content, in your site’s URLs, title tags, and more. Here’s what’s included in this on-page SEO template: But when I have my handy on-page SEO template open in one tab and my page open in another, I make sure that I every step gets done. Otherwise, I’ll forget something small (like adding my keyword in an H2 tag). In fact, I personally use an on-page SEO checklist to keep track of things. You can use it like a checklist to make sure that you’re checking off all of the boxes that Google and other search engines want to see. This template helps you keep track of all the little things that you need to do to optimize your content. And those steps are more complex than before. Today? Optimizing your site’s content is much more involved. Back in the day, you only needed to do four or five basic things to optimize your page (like making sure that your keyword density was high enough). On-page SEO has changed A LOT over the last few years.
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